Currently viewing the tag: "consumer confusion"

I wish I could say that when I buy wine, my choice depends on sophisticated concepts such as varietal, bouquet, and finish. But in reality, it often comes down to how pretty the label is.

Wine producers are well aware of how easily they can manipulate me and my fellow consumers through appealing [...]

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“The Situation” Has A Trademark Situation

On September 17, 2010 By Jenn Weizenecker

Recently, Jersey Shore cast members have suffered some trademark grenades. In August, Snooki attempted to register her nickname for use on the books, but the United States Patent and Trademark Office (USPTO) refused to register “Snooki” due to a likelihood of confusion with the cartoon cat “Snooky” from the children’s book, Adventures of Snooky; Under [...]

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