Currently viewing the tag: "online advertising"

Web privacy has been an important issue since the Internet came into being, but in the past few months the topic has been thrust into the national spotlight. The newfound prominence of web privacy issues has come largely from a bill being drafted by Congressman Rick Boucher, a Virginia Democrat who [...]

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On March 11, 2009, in an unpublished per curium decision, the U.S. Court of Appeals for the Fifth Circuit denied Yahoo!’s writ of mandamus, effectively affirming the district court’s refusal to transfer American Airlines’s trademark infringement and misappropriation suit to the Northern District of California.

American’s underlying suit, filed on [...]

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Online Behavioral Advertising: Privacy Issue for ISPs?

On September 22, 2008 By JETLaw

Does anyone actually enjoy those pesky pop-up ads that swarm across the Internet? What if companies could specifically target individual consumers based on their tastes and preferences? That way, every pop-up advertisement would be tailored to an individual’s interest. This proposition begs the question, “How would companies manage to do such a thing?”

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